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STYL

CONFIDENTIAL · REG D 506(b) · INVITED ACCESS ONLY

FOUNDING INVESTOR BRIEF

An athletic director or club manager runs their entire operation from one login instead of six different apps — and STYL earns a small cut of the money that flows through. Launching September 1, 2026 at styl.inc.

FOUNDING INVESTMENT DECK
STYL × FOUNDING INVESTORS
Presentation covering platform capabilities, revenue model, targeted solutions, and partnership framework.
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BUILT. TRACTION. DAYS FROM LAUNCH

Sept 1, 2026
Launch. Venues, Spaces & Events go live at styl.inc
9 Early Adopters
Early launch traction
across 101 locations
~$253K/yr
Signed run-rate
(+$73K verbal, not counted)
2 Early Partners
Established with Tarkett Sports & Bend FC.

Funding to date

  • $325,000 in pre-launch capital funded the build.
  • Development to launch is complete and fully covered. The platform launching September 1 is built, capitalized as software under ASC 350-40.
  • Our development team continues building post-launch on deferred payment terms until the priced round, so investor proceeds fund runway, not development.
  • Founder draws are waived until revenue exceeds $1.5M/yr.

Signed contracts are real; the run-rate uses our planning assumption for per location transaction volume until live launch data lands in September.

$250,000 BY SEPTEMBER 1, 2026

One round, one purpose: carry the company from launch-day revenue and net operating runway. The real institutional round happens on real revenue data in Q1 2027.

$250K
Friends & Family SAFE
via Carta · Reg D 506(b)
$12M
Post-money valuation cap
20%
Discount — converts at the
better of the two
Sept 1
Target close —
launch day
Founders
$325K
Funded the entire build.
F&F SAFE · Now
$250K
This round. Retires the bridge loan and funds runway to launch. Target close Sept 1.
Launch
Sept 1
Venues, Spaces & Events live at styl.inc. Revenue starts on signed contracts.
Priced Round · Q1 2027
$3.5M
$12–16M pre-money band, raised on real launch data. Your SAFE converts here.
Self-Funding
2029→
The plan reaches self-sustaining operations. No further raises assumed.

Why two steps? Raise small now, bigger after launch. Pre-launch costs are deliberately lean, so this round is about timing, not size. The priced round happens with data, not projections.

ONE LOGIN. TWELVE TOOLS.
YOUR SINGLE SOURCE OF RECORD

12
Tools, one system
3
Generate revenue
9
Make it sticky
Revenue01

Event Registration

Public & Private Registration, Ticketing, Exhibitors, Kiosk Mode, VIP Controls.

Revenue02

Bookings

Single & Recurring Venue, Room and Activity Bookings with Peak/Holiday Pricing.

Revenue03

E-Commerce

Singular, Ancillary & Bundled Products, Tiered Clubs, Product Collabs & Subscriptions.

04

Org Management

Direct/Subsidiary/Partner Groups, Personnel, Teams, Leads & Client Onboarding.

05

Campaigns

Industry Icons, Realtime Product Toolkits, Causal Initiatives.

06

Social Tools

Tracked Referrals, Private Clubs & Public Groups, .

07

Loyalty Programs

Stackable Promotions, Coupons & Points, Rewards Issuance. Increase engagement and transaction volume.

08

Analytics

Segmented Data, Insights, Shared Filters, Automation.

09

Fundraising

Campaign Page, Outreach, Comment Wall, Goal Meter, Donor Fee Coverage.

10

Compliance

Precision state, county & city tax rate and volume limit calculations and governmental reporting requirements.

11

Dispatch

Messages, Internal Mail, Private Forums, Calendaring, Project & Task Management.

Roadmap12

Process Automation

Automated moderation, intelligent workflows, and continuous data auditing.

Three make money. Nine enforce customer retention.

FROM LAUNCH TO THE FULL PLATFORM

Development runs in sequence — each release adds a revenue stream and deepens the moat, building toward the full 12-tool platform above.

Sept 1, 2026

Launch

Venues, Spaces & Events

Live at styl.inc on launch day: venue and space bookings plus event registration and ticketing.

Phase 1.1

B2B Trade Shows

A complete trade-show operating system: vetted company registration, exhibitor booths and add-ons, badge printing and kiosk self-check-in, joint events across venues, and full show-day reporting.

Phase 1.2

Activities & Sessions

Recurring Activities and Single Sessions integrated within Venues and Space, but can be isolated for individual service providers.

Phase 1.3

Fundraising Campaigns

A full campaign builder for teams and nonprofits. Goals and donation meters, recurring giving, tributes, designations, and automatic receipts. Incumbents take 20–30% of every dollar raised.

Phase 1.4

Sports Team Registration & Management

Seasons, leagues, and conferences; teams, rosters, and waivers; schedules with maps and RSVPs; brackets, pool play, and tournaments; coach certifications and fees.

Complete

The Full 12-Tool Platform

Every capability above lives in one system. Three revenue streams and nine retention tools ensure no organization ever goes back to six separate apps.

SIX STEPS, TRACK THROUGH CARTA

The entire investment happens on Carta — the same platform most U.S. startups use to manage ownership. No paper, no wiring instructions from an email.

1

Express Interest

Use the form below (or reply to whoever sent you this page). Tell us the amount you're considering. Accepted commitments range from $5,000 to the full $250,000 round amount.

2

We Confirm Eligibility

This is a private 506(b) offering to people we know. We'll confirm your invitation and answer any questions. A call with a founder is always available.

3

Receive Your Documents on Carta

You'll get an email from Carta with your SAFE, the standard post-money SAFE with the $12M cap and 20% discount written in.

4

Review the Terms

Take your time; involve your attorney or advisor if you'd like. Every term is fixed in the document before any money moves.

5

Sign Electronically

E-sign on Carta in a few clicks. We countersign, and you get the executed copy automatically.

6

Fund & Track

Transfer funds using the instructions inside Carta. Your SAFE then lives in your Carta portfolio, and converts automatically to shares at the target Q1 2027 priced round.

EXPRESS INVESTMENT INTEREST

We're inviting you to join us as a STYL Founding Investor! Get in touch with us individually or as a group to learn more.

Email Leadership →

MATT SOKOLOWSKI

CO-FOUNDER / CEO
206.683.1929
mattsoko@lifestylistic.com

JOE TRAYNOR

CO-FOUNDER / COO
206-229-6416
joe@lifestylistic.com

JAMES TRAYNOR

CO-FOUNDER / CRO
206-979-9792
james@lifestylistic.com